Concept sketches
Urban Gateway, Serpong
A grand eye-catching ‘instagrammable’ design for the gateway entrance to a new high-rise development
Having analysed the opportunities and constraints of the site, SFA prepared a schematic design for the landscape of the drop-off zone and a series of options for the design of a striking gateway feature at the outer vehicular entrance. 
Three design options were developed to explore and test the client’s preferences:
  • A highly sculpted form, in contrast to the architecture but possibly picking out some of the colours
  • A sequence of box-like forms, reflecting the architectural forms and colours
  • Striking natural forms, which echo the petal-like shapes of the development’s logo. 

PT. Meinhardt Indonesia

2019
Concept sketches
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